Newsroom

WAYLAND, MA, October 19, 2021 – iPROMOTEu, one of the largest and fastest-growing distributor organizations in the promotional products industry, is pleased to announce that Catherine Kruse has rejoined iPROMOTEu as Vice President of Global Sourcing Solutions, a new division of iPROMOTEu that will support Affiliates by helping them source and procure quality promotional products from trusted and reputable vendors.

 

“iPROMOTEu Global Sourcing Solutions will provide education, direction, and a higher level of support for Affiliates regarding their import projects. Not only will my focus be onproviding Affiliates with resources to grow their business, but also on helping them navigate the challenges within our industry’s supply chain.” says Kruse.

 

With over 20 years of industry experience in product development and international sourcing, Kruse brings her expansive knowledge and expertise to iPROMOTEu and the Affiliate network and will be instrumental in providing guidance and direction with import projects.

 

“Importing is an area in which Catherine has considerable experience.  She has a well-earned reputation for integrity and professionalism and, as a result, she has established and successfully nurtured many valuable relationships with respected and reliable overseas manufacturers and importers,” says Ross Silverstein, President and CEO of iPROMOTEu. “iPROMOTEu Global Sourcing Solutions will be an important value-added benefit for our Affiliates, and I can’t imagine a more qualified person to lead this initiative.”

 

When asked about returning to iPROMOTEu following a one-year absence, Kruse states “I’m excited to return to iPROMOTEu, not only because it’s an amazing organization, but also because, in my absence, I realized how much I valued and missed working with the industry’s best distributors. I feel like I’m returning home to family.”


 

To find out more about iPROMOTEu, or becoming an Affiliate, CLICK HERE.

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